Au naturel

We use the line 'all natural ingredients' on our packaging. It's a much banded about term in the food industry but what does it mean?

Here are some examples of how we keep things au naturel along side some of the food additives we reject. 

Application	Natural	Not Natural
Colouring
Thickening
Flavour
Anti-caking Anti caking agents are used to stop dry ingredients from clogging together when exposed to (often tiny) amounts of atmospheric moisture .	We prefer a little clogging over the use of unnatural additives such as...	Calcium silicate (E552) Made from chalk, limestone or diatomaceous earth.